A “Grave To Cradle” product
“Fourth Element's OceanPositive range is a statement of what we feel is our responsibility to protect the environment which we love, and we believe we should protect.” Jim Standing, co-founder of Fourth Element.
This concept reverses the traditional Cradle to Grave product development model to deliver a Grave to Cradle solution, to produce a product designed by divers, made from marine waste, sourced by divers.
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